WHAT DOES IT TAKE TO MAKE A CUP OF COFFEE?
Coffee is one of the world's most loved beverages, with an estimated 3 billion cups enjoyed everyday. It has never been more popular and there have never been more ways to drink coffee; lattes, frappucinos, drip, cold brew, and of course espresso to name a few. But what does it take to make a cup of coffee? To start with, there are seven stages that form the coffee making process, from 'bean to cup': Picking, Washing, Drying, Grading, Roasting, Cupping and of course, Enjoying.
At each of these stages there are specially-trained people, each with their own expertise, who play an important role in coffee's production. Coffee impacts so many people's lives, for many it is a passion but for even more it is the livelihood on which they depend.
WHAT'S CAUSING THE COFFEE PRICE CRISIS?
Increased crop yields, rising transportation costs and the price of doing business in developed countries are all contributing factors to the current coffee price crisis; with prices at a 15-year low. While the cup of coffee you drink may not be any cheaper, the amount that farmers are paid for their crop yield is around 1 cent (USD) per cup.
Farmers get a fraction of the money you spend on your morning coffee
The above chart is an indicative example of the discrepancy between the cost received by a farmer and the retail price paid by a consumer. This difference may vary depending on the geographical market.
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JOIN THE MOVEMENT
This International Coffee Day, we're brining everyone involved in coffee, from producers to drinkers, together to help coffee farmers earn a fair, living wage. Show your support for coffee's future by signing the #coffee pledge.